Whatever is innovative, makes a product useful, aesthetic, makes a product understandable, unobtrusive, honest, long lasting, thorough down to the last detail, environmentally friendly, as little design as possible ….that is GOOD design.
— Dieter Ram’s 10 principles
The designs of cars tell us much, about the designer, the market, the culture, the aspirations of the time. Explore cardesignuncovered.com to see the successes and the not-so-successes, and share your views on this site. Please add your own examples to the “Layman’s Guides”….
The Friends of Good Car Design 